If apple already owns Beats why don’t they fully absorb them into the Airpods brand? /u/Glittery_WarlockWho No such thing as stupid questions

is it to give an illusion of difference or choice? Beats and Airpods are very different headphones (visually and fit-wise), plus they have a lot of different styles and colour choices while with AirPods they really only have Gen 3, Gen 4 and AirPods Max.

is it to give an illusion of difference or choice? Beats and Airpods are very different headphones (visually and fit-wise), plus they have a lot of different styles and colour choices while with AirPods they really only have Gen 3, Gen 4 and AirPods Max.